Is Rhodiola Really Scarce in The Market?

What is rhodiola rosea extract powder?

Rhodiola rosea is a perennial herb native in frigid and mountainous region of Europe, Asia and North America. It is one of the well-known medicinal materials in Scandinavian, Eastern European and Asian countries.

Rhodiola rosea extract powder is derived from rhizomes of rhodiola rosea which is considered to be the most valuable ingredient to strength the nervous system, decrease depression, enhance immunity, increase productivity and have strong effect on resisting high altitude sickness. Modern research result shows that it is a potent adaptogen and active ingredients in the rhizome include phenylpropanoids, flavonoids, monoterpernes, triterpenes and phenolic acid.

How is rhodiola rosea now?

Rhodiola rosea has been listed as vulnerable species in IUCN Red List of Threatened Species. Due to overgrazing and over-exploitation by humans, the population of Rhodiola rosea as one of the constructive species in the system showed a downward trend, and the distribution pattern was severely damaged. As a result, it has become a threaten factor in many countries. Although the current status of rhodiola rosea is uncertain, people are still exploring and tapping its market value.

Why is rhodiola rosea extract powder so popular?

As mentioned above, clinical study shows that Rhodiola rosea has many health benefits and can be applied in the range of drugs, dietary supplements, and cosmetics. Therefore, The market demand of rhodiola rosea extract based products has grown significantly in the last decade. However, the market demand is mainly fulfilled by over-exploitation of natural rhodiola rosea. The ever-increasing demand augments the load on the natural populations of the rhodiola species.

China is also actively coping with the ecological protection of rhodiola, and the government requires endangered species certificate for export goods. Our company is actively preparing to apply for an endangered species certificate.

Furthermore, the shortage of natural rhodiola rosea and limitation of application for such certificate will increase the price and value of rhodiola rosea extract powder.

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